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Nutrabolt

Nutrabolt is a leading developer and marketer of performance sports nutrition products with brands including Cellucor, Neon Sport and Royal Sports focusing on  innovative products across a wide range of categories, including pre-workout, protein and post-workout recovery.

Nutrabolt’s brands are sold within leading sports nutrition retailers in North America and internationally. Nutrabolt has also received many of the industry’s highest accolades, including being named “Vendor of the Year” by GNC three of the past four years and earning “Pre-workout of the Year” by Bodybuilding.com in late 2013.   The investment in Nutrabolt continued MidOcean’s legacy of partnering with strong branded consumer companies that have a differentiated position in the market place.

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www.nutrabolt.com

Investment Date: July 2014
Sector: Consumer
Status: Current
Deal Lead: Daniel Penn

Add-On Acquisition Criteria

Status: Actively seeking add-ons;
flexible criteria

Related News & Media

October 6, 2020
Doss Cunningham of Nutrabolt: Optimal Performance Before High Pressure Moments; How To Relieve Stress, Clear Your Head, and Prepare Yourself For High Stakes Business Encounters

Nutrabolt

July 1, 2020
Doss Cunningham, CEO of Nutrabolt, speaks to CEO Magazine about Brand Differentiation, Customer Focus, and the Power of Teamwork

Nutrabolt

April 3, 2017
Nutrabolt Acquires Scivation Creating Unparalleled Sports Nutrition Brand Portfolio

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MidOcean Partners is a premier New York-based alternative asset manager specializing in middle-market private equity and alternative credit investments. Since its inception in 2003, MidOcean Private Equity has targeted investments in high-quality middle-market companies in the consumer and business services sectors. MidOcean Credit Partners was launched in 2009 and currently manages a series of alternative credit strategies, collateralized loan obligations (CLOs), and customized separately managed accounts.

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