Bushnell Outdoor Products Announces Acquisition of Leading Archery Manufacturer Gold Tip
February 1, 2013
Bushnell Outdoor Products, a worldwide leader in sports optics and outdoor accessories, and MidOcean Partners, a leading middle market private equity fund, today announced Bushnell has acquired arrow and archery product manufacturer Gold Tip, based in Orem, Utah. The terms of the transaction were not disclosed.
Founded in 1989, Gold Tip is a leading manufacturer of arrows and archery products for target archery and bow and crossbow hunting. Widely regarded as the maker of the most durable and accurate carbon arrows in the industry, Gold Tip also produces the Bee Stinger line of premium bow stabilizers.
“The archery market continues to be an area of focus and growth for Bushnell Outdoor Products, and adding the Gold Tip and Bee Stinger brands to the family will further strengthen our position in the industry and appeal with the hunting and archery customer,” said Blake Lipham, Bushnell Outdoor Products president and CEO.
Gold Tip has built a loyal following among customers with its high-performing and incredibly accurate archery products. The remarkable performances by the Gold Tip pro staff at archery competitions over the past two years have provided the brand with an added lift. Now, with an expanded distribution footprint and additional marketing vehicles available through Bushnell Outdoor Products, the Gold Tip and Bee Stinger brands are well-positioned for continued success.
“I am very proud of what our team at Gold Tip has accomplished. We have had an opportunity to combine our passions for hunting and competition archery with our work, leading to the development of some of the best archery products in the industry,” said Mitch McKay, Gold Tip director of sales. “Joining the Bushnell family gives us an exciting opportunity to build on our foundation and expand our success.”
MidOcean Partners acquired Bushnell in August 2007, and has added several complementary brands to the company's portfolio, including acquisitions of Millett and Simmons in 2008, Night Optics USA in 2011 and Primos in 2012.
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Bushnell Outdoor Products is a global manufacturer and marketer of branded consumer products based in Overland Park, Kansas. Bushnell Outdoor Products sells its products worldwide under the Bushnell, Tasco, Serengeti, Bolle, Uncle Mike’s Law Enforcement, Stoney Point, Hoppe, Blackwater Gear, and Butler Creek brand names. Additional information about Bushnell is available at www.bushnell.com.
About MidOcean Partners
MidOcean Partners is a premier New York-based alternative asset manager specializing in middle-market private equity and alternative credit investments. Since its inception in 2003, MidOcean Private Equity has targeted investments in high-quality middle-market companies in the consumer and business services sectors. MidOcean Credit was launched in 2009 and currently manages a series of alternative credit strategies, collateralized loan obligations (CLOs), and customized separately managed accounts.
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